TRUST · PRESS
Zeus AGI press kit: logos, facts and a clear story.
This Zeus AGI press kit gives journalists, analysts and event organisers the material to describe the product accurately: approved boilerplate, the facts worth checking, a description of the brand assets and the claims we do not make. Everything here can be quoted as written, and PC LAB answers follow-up questions directly.
AT A GLANCE
The Zeus AGI press kit at a glance
Zeus AGI is a general intelligence for real work, built by PC LAB (UK). It ships as a local-first desktop application for any operating system and 11 x64, and the current release line is 8.1.x. It takes a goal rather than an instruction, works in real systems on the user’s own machine, verifies its output and reports what changed.
The product is general by design. Its twenty example domains run from websites, CMS, SEO and code to content, media, research, data, documents, automation, servers, devices, events, business operations and Agent Teams. Skills and MCP connections extend it further, which is why the list is described as examples rather than a boundary.
Three facts are worth stating in any piece. The work happens on the user’s machine and PC LAB does not host the workspace. Users choose their model provider, including local models. And the output, including code, belongs to the user.
- Maker: PC LAB (UK)
- Product: Zeus AGI, a general-purpose autonomous agent presented as AGI
- Platform: any operating system and any operating system, x64 desktop application
- Release line: 8.1.x
- Positioning line: general intelligence for real work
- Ownership: output and code belong to the user
BOILERPLATE
Approved boilerplate, short and long
Short version, for a caption or a listing: ‘Zeus AGI is a general intelligence for real work, built by PC LAB (UK). It plans, acts, verifies and reports across unlimited domains, local-first on any operating system, with output and code owned by the user.’
Long version, for an article or a programme entry: ‘Zeus AGI is a general intelligence for real work, built by PC LAB (UK). It runs as a local-first desktop application on any operating system and 11 x64, and it takes a goal rather than an instruction: it plans the route, acts in real systems, verifies its own output and reports what changed. It works across twenty example domains, from websites, CMS, SEO and code to media, research, data, documents, servers, devices and Agent Teams. The capability list is examples rather than a limit, because new skills and MCP connections extend the intelligence on request. Users own their output and their code.’
Both versions are approved for use without changes. If a piece needs a shorter line than this, quote the positioning line rather than inventing a new one.
BRAND ASSETS
What the brand assets include
The wordmark
Zeus AGI wordmark in light and dark variants, plus the app icon for favicon and store-style use. Keep clear space and do not redraw it.
Product screenshots
Real interface captures from the desktop application. Use them cropped, not retouched, and keep the interface legible at the size you publish.
Dark brand artwork
Abstract editorial art used across the site. Suitable for an article header when a screenshot would give away a client project.
Naming and spelling
Write Zeus AGI with two capitals and a space, and PC LAB in capitals. The product is AGI, not A.I., and the company is PC LAB (UK) on first mention.
WHAT TO LINK, WHAT NOT TO CLAIM
Linking accurately and the claims we do not make
Link to the page that supports the claim you are making. The definition and the six tests live on the what is AGI page. The capability evidence lives in the capabilities hub. The company story and the local-first reasoning live on the about page. Agent Teams has its own page because orchestration is the part most pieces under-explain.
Do not attribute client names, performance figures, awards, analyst rankings, testimonials or benchmarks to PC LAB. We do not publish those, and none should be inferred from the site. If a piece needs a proof point, describe the loop and the evidence it produces, or ask us and we will tell you honestly what can be supported.
One framing note matters more than the rest. Zeus AGI is presented as a general intelligence, not as a narrow single-task model. A piece that calls it a small add-on to an existing application will be accurate about the platform and wrong about the product, and we would rather correct that before publication than afterwards.
PRESS CONTACT
How to request an interview, assets or a comment
01
Send the outline first
Tell us the outlet, the angle, the deadline and the three questions that matter most. A short outline lets us give you a precise answer rather than a general statement.
02
Ask for the asset you actually need
Name the format and the placement: a header image, a screenshot at a specific crop, a wordmark on a dark background. We will send the right file rather than a folder.
03
Leave time for a factual check
We will read a draft for accuracy on facts, naming and claims, not for tone. That check usually takes one working day, and it protects both sides from a correction after publication.
AFTER PUBLICATION
Corrections, embargoes and using this press kit later
If something in a published piece turns out to be wrong, tell us. We will confirm the correct fact quickly, and where the error originated with PC LAB we will say so plainly rather than quietly. Corrections protect the reader first and the company second.
This press kit is maintained alongside the product. When a fact changes, such as a release line or a platform requirement, the page changes with it, so the current version is the one to cite rather than a saved copy. If you are quoting from an older draft, check the live page before you publish.
Nothing in this pack is embargoed or restricted. The boilerplate, facts and brand guidance can be used immediately, and if you need a comment or an interview, the press contact route at the top of this page is the fastest way to get one.
FAQ
Questions, answered.
Short, direct answers. If yours is missing, the full FAQ page has more.
Use this sentence without changes: Zeus AGI is a general intelligence for real work, built by PC LAB (UK). It plans, acts, verifies and reports across unlimited domains, local-first on any operating system, with output and code owned by the user. Longer approved boilerplate is on this page.
Yes, for accurate editorial and event coverage. Keep the wordmark unaltered with clear space around it, use real screenshots rather than mockups, and do not imply endorsement or partnership. For commercial use, ask PC LAB through the contact page first, and this press kit remains the source for approved boilerplate.
No. PC LAB does not publish awards, client names, testimonials or performance benchmarks, and none should be attributed to the company. If a piece needs a proof point, describe the plan, act, verify and report loop and the evidence it produces.
As a general intelligence for real work, made by PC LAB (UK). Avoid framing it as a narrow single-task model or an add-on to someone else’s platform. The what is AGI page gives the operational definition and the six tests behind the claim.
Use the contact page and mark the message as press, or email zeus@pclab.tech. Include the outlet, angle, deadline and your questions. PC LAB replies with a named contact and, where possible, a factual check of the draft before publication.
BEYOND THIS
This is one example. The next domain is a request away.
Zeus AGI acquires the skills it needs and connects MCP servers, so the scope is not a fixed feature list. If the work is digital or device based, it is in scope.
Get the facts before the deadline.
Send the outline and the three questions that matter most. PC LAB will reply with the material you need and flag anything the site cannot support.